There's one number that the App Store really cares about when it comes to optimization and that's ratings.
The obvious questions is how to get more. To help you with that, Ariel will be chatting with Antoine van der Lee, an iOS developer at WeTransfer and SwiftLee newsletter creator.
The two will be talking about how ratings are used on the App Store, how apps and games can get more ratings quickly, and share tips for optimizing overall.
0:00:00 Intro
0:02:21 - Getting Started
0:09:58 - Welcome
0:13:47 - Why do ratings REALLY matter?
0:16:21 - Determining the best times to ask for ratings
0:17:46 - Going from 400 to 12,000 Ratings
0:28:10 - Can you rely on Apple to show your prompts?
0:30:42 - Key Metric: Ratings to Downloads Ratio
0:33:40 - How to incentivize users to leave a rating
0:41:18 - Do ratings older than 30 days count for the algorithm?
0:41:59 - What is a good downloads to ratings ratio?
0:46:30 - Implementation tips for your ratings prompt
0:53:00 - When does it make sense to reset ratings?
0:57:15 - Q&A - Do reviews count for the algorithm & can ratings be reset by country
1:04:03 - Thanks for watching!
► Check out Antoine's guide on implementing a ratings prompt:https://www.avanderlee.com/swift/skstorereviewcontroller-app-ratings/
► Subscribe to the SwiftLee newsletter: https://www.avanderlee.com/swiftlee-weekly/
► Get a free ASO checkup for your app or game: https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbGZWZEhmSUJNdEdOakV6ZjFDTXVSOHpOb2plUXxBQ3Jtc0tuOU0xYmpLckVxNU5DVHlDYkhmbWszNmIyMm8wSTFKZng0aV81b0RoWjcxODdKd3pueV93dmZWeG9OTk1UZVhiZzNRQVJuR3NhZDd3Rlh0SGIxV1c3TDhhZ01fQTBERzNlczdoa3dIdkU1MXFtQjFqQQ&q=https%3A%2F%2Ffg.rs%2Faso-checkup%3Futm_source%3Dlivestream%26utm_campaign%3D9&v=VuQ8l1Nhztk
► Get ASO Tools: https://appfigures.com/aso-tools
► Get a demo of Appfigures: https://www.youtube.com/redirect?event=video_description&redir_token=QUFFLUhqbmtXUUlDU1p3N3B1UXRwRko4bFN3UlI0YUtxZ3xBQ3Jtc0tuQVo3ck00RjUtc1owOGFJRFIyY0xUZDNkcFVyU1pUNENsRzJGTWpUNDFHVE04WkRaWnpfNjdlUlNDWmpRN2F0VkZtLVMwTTNFZGFoNVBPM3UxX1RrZnVVUjBpbUM3eDY3Z2ZxejBQejR6d194MWpWNA&q=https%3A%2F%2Ffg.rs%2Fgetdemo%3Futm_source%3Dlivestream%26utm_campaign%3D9&v=VuQ8l1Nhztk
► Find Ariel on Twitter: https://twitter.com/arielmichaeli
► Find Antoine on Twitter: https://twitter.com/twannl
